An overview of the intellectual property, packaging, and advertising regulations and challenges affecting the cannabis industry.
Speakers
Shabnam Malek
Partner, Brand & Branch LLP
Mary Shapiro
Managing Director, Evoke Law, PC
Zack Darling
CEO, The Hybrid Creative
Topics
• Discussion of types of intellectual property available to cannabis businesses focusing on trademark selection, protection, and enforcement
• Branding restrictions on product packaging and labeling
• Advertising challenges imposed by MCRSA and AUMA
• A synthesis of proposed legislation relating to cannabis branding